Employer Branding That Attracts (and Keeps) the Right Talent

(Click Here to Register)

Your employer brand already exists — this teaches you how to shape it intentionally.

If what you promise candidates doesn’t match the employee experience, trust erodes quickly — and turnover follows.

This masterclass helps you align your employer brand, culture, and hiring experience so you attract the right people and keep them.

This masterclass is ideal for:

HR leaders, recruiters, and founders focused on hiring and retention.

What you’ll learn:

• How to define a clear, authentic Employee Value Proposition (EVP)

• How employer brand impacts hiring quality and retention

• How to reduce mis-hires and early turnover

• How to align internal culture with external messaging

What we’ll cover:

• Core components of an EVP

• Employer brand vs. company brand

• Career page and job description audits

• Internal vs. external brand alignment

You’ll walk away with:

• EVP Builder Template

• Employer Brand Audit Checklist

Next step opportunities:
Talent Assessment: HR Technology & Analytics